The basis of effective data protection is comprehensive information about the collection, processing and use of your data (“data processing”).With this section we would like to inform you
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You can access, print or download this privacy notice permanently and at any time here via the functions of your browser.
Controller of data processing in the meaning of the General Data Protection Regulation (GDPR) within the scope of this website is:
Hirschen Group GmbH
An der Alster 85
Telephone: +49 40 284550
You can contact our data protection officer at email@example.com.
II. GENERAL INFORMATION ON DATA PROCESSING
1. Scope of processing of personal data
The provision of this website requires the processing of various information. In addition, the scope of data processing depends on your use of the functionalities of this website, for instance if you communicate with us or consent to the processing of data.
As a visitor to our websites, you are not subject to any automated decision-making according to Article 22 GDPR.
2. Lawfulness of processing of personal data
The following legal bases apply to the processing of personal data on this website.
Reason for Data Processing Legal basis
in GDPR Explanation
Legal basis in GDPR
Performance of a contract or steps prior to entering into a contract
Art. 6 (1) b)
Processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract;
Art. 6 (1) a)
Processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data, in particular where the data subject is a child.
Art. 6 (1) c)
The data subject has given consent to the processing of his or her personal data for one or more specific purposes
Art. 6 (1) c)
Processing is necessary for compliance with a legal obligation to which the controller is subject;
3. Erasure and storage of data
We delete personal data as soon as the legal basis for its processing expires. If there are several legal bases for a situation, the deletion occurs with the expiration of the last legal basis, for instance, after fulfillment of all legal storage obligations.
In order to display the website, it is necessary to process certain information. This commences with your visit on our website. In addition, we offer functionalities on our website which require further data processing. The storage of this data including your IP address serves our legitimate interest in providing our website. The data will be deleted as soon as you leave our site.
1. Google Maps
On our website we use the map service Google Maps (API) from Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”) to show our location.
When you enter the page on which the Google Maps map is integrated, our website sends various information including your IP address to Google in the USA, where it is stored on its servers. If you have a Google Account and are logged in at the time you visit our site, the information will be associated directly with your account. But even without a user account, Google will create a user profile about you. This is regardless of whether Google provides a user account that you are logged in with or whether no user account exists.
Our transmission of the data to Google is based on our legitimate interest in offering you the map function of Google Maps on our website.
More information about Google and the use of Google Maps can be found here:
2. Adobe Typekit
Our website uses the Adobe Typekit tool from Adobe Systems Incorporated, 345 Park Avenue San Jose, CA 95110-2704, US. When you visit our website, the fonts are cached by your browser. To do this, a connection is established to Adobe’s server, which allows Adobe to collect certain information about you, including your IP address and information about your browser. The legal basis of the processing is our legitimate interest in an attractive design of our website.
We would like to further improve the usability of this website and the attractiveness of our services. For this reason, when you visit our website, we also collect data on usage behavior, which we evaluate for this purpose. For this reason, the following tracking and analysis cookies are also used on our website in addition to the technically conditional cookies shown above.
You can object to the storage and analysis of your website usage data at any time by setting an opt-out cookie in your browser by clicking the button below. Matomo will then no longer collect any data about you. This cookie must be set for each browser used. If you delete stored cookies in the future, the opt-out cookie also expires.
The legal basis of data processing for analysis purposes is our legitimate interest in a statistical evaluation of your user behaviour in order to be able to continuously optimize and better market our website and our services.
Data processing for usage analysis takes place during your visit to our website and only up to the time of your effective objection.
If the data processing is based on your consent or our legitimate interest, you have the right to object to the processing or to withdraw your consent at any time. Your objection or withdrawal only has an effect for the future. Where the analysis cookies used offer their own technical options for deactivation, this explained above. You may contact firstname.lastname@example.org at any time to exercise your right of objection or revocation. If you object to processing on the basis of our legitimate interest, we may nevertheless continue processing if we can prove compelling reasons worthy of protection which outweigh your interests, rights and freedoms.
If your personal data is processed, you are a data subject within the meaning of Art. 4 para. 1 GDPR. As data subject, you have the following rights with regard to your personal data. To exercise these rights, please contact us using the contact details above.
Right of access by the data subject according to Art. 15 GDPR
You have a right of access concerning your personal data processed by us. This includes the mandatory information set out in Art. 15 GDPR.
Right to rectification according to Art. 16 GDPR
You have the right to request the immediate correction of inaccurate personal data and the completion of incomplete personal data.
Right to erasure according to Art. 17 GDPR
You have the right to request the erasure of your personal data if one of the grounds mentioned in Art. 17 GDPR applies, in particular if there is no longer a legal basis for the processing.
Right to restriction of processing according to Art. 18 GDPR
You have the right to request the restriction of the processing of your personal data if one of the grounds mentioned in Art. 18 GDPR applies, in particular at your request instead of deleting the data.
Right to data portability according to Art. 20 GDPR
You have the right to request all personal data stored by us about you in a structured, commonly used and machine-readable format or to transmit this data to another controller without obstruction by the controller to whom the personal data was made available.
Right to lodge a complaint with a supervisory authority according to Art. 77 GDPR
According to Art. 77 GDPR, you have the right to file a complaint with the supervisory authority responsible for you.
Some of the processing of your personal data within the framework of the website is also carried out by processors, in particular the hosting of the website and the use of analysis tools. These are included exclusively on the basis of an agreement about the commissioned data processing in accordance with Art. 28 para. 3 GDPR.
The personal data we collect from you through this website will not be transferred to third countries outside the European Economic Area.
When using Matomo, your IP address is transmitted to InnoCraft Ldt. in abbreviated form. InnoCraft Ltd. is based in New Zealand and thus in a third country in accordance with Art. 44 GDPR. New Zealand is subject to an adequacy decision by the EU Commission pursuant to Art. 45 GDPR.
Last updated: May 2018